What is search engine optimisation?
Search engine optimisation (SEO) is a form of online internet marketing that aims to increase the volume of targeted traffic to a website from search engines. SEO achieves this by improving a websites visibility and performance in the natural (organic) search engine results pages (SERPS).
Search engine optimisation is both an art and a science which can be broken down into two main elements: on page optimisation and off page optimisation.
On page SEO refers to work which is carried out internally on a website to enhance it. On page optimisation is a process that aligns a website’s code, architecture and content with strategic keyword phrase targeting.
Off page SEO refers to the external SEO practice of gaining credibility by creating quality inbound links.
By modifying both internal and external aspects of a website, Search engine optimisation is a proactive way to manage your websites evolution and help generate a higher volume of targeted sales.
The benefits of SEO
There are many benefits derive from using our SEO service:
Improve search engine ranking – The higher your website is ranked by search engines the more viability your website will have and therefore the higher volumes of traffic it will receive.
High return on investment – SEO brings a higher ROI than any comparable form of marketing.
Highly targeted traffic – SEO increases the number of visitors who are actively searching for your service or product.
Higher sales volumes – SEO leads to increased sales because your website is more visible and accessible by potential customers.
Cost-effective customer acquisition – You are naturally (organically) placed highly in the SERPS for free by search engines unlike PPC where you lose your position once your budget runs out.
Increased brand visibility – SEO gives your brand a high international profile by increasing its exposure online.
Ocean SEO’s search engine optimisation service
Ocean SEO’s clients are already reaping rewards of being positioned highly in search engines for their desired key phases, and enjoying the incredible returns from occupying such lucrative spaces.
Our expert search engine optimisation consultancy has considerable knowledge of how search engine algorithms work and understand the type of searching patterns that occur in relation to most industries. Our SEO services are not just concerned with high positions within search engines, but with analysing your competition, traffic analytics and optimisation your conversation rates.
Ocean SEO’s search engine optimisation services are tailored so that we provide a customised SEO campaign to match your specific websites objective, you overall industry competitiveness and budget. Ocean SEO will carry out the most appropriate level of search engine optimisation to help your website achieve a higher ranking in search engines for your chosen targeted keywords that will then result in improved lead generation and/or brand awareness.
Ocean SEO also offers a multilingual SEO service that ensures your website is fully optimised for each specific country you may wish to target.
If you are looking for an SEO service provider that uses best practise SEO methods to help increase website traffic and evolve your website then feel free to call us on07522 448459 or email us.